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Netflix to feature electric cars from GM and others in programming

LOS ANGELES — Netflix has unveiled a new star for some of its upcoming programming: veicoli elettrici da General Motors e altre case automobilistiche.

The streaming service announced an agreement on Thursday to feature vehicles including the Chevrolet Bolt, the electric GMC Hummer ritiro e il Cadillac Lyriq in TV series and films “where relevant.”

The companies will highlight the partnership in a commercial featuring Will Ferrell that will air during the Feb. 12 Super Bowl. Netflix and GM called the agreement “part of a commitment to a more sustainable future.”

I termini finanziari non sono stati resi noti.

Netflix said it will help creators “better understand how EVs can complement and enhance their stories.”

Shows that will feature GM’s electric vehicles include “L'amore è cieco, ""Occhio strano" e "Instabile. "

Netflix productions also will include electric vehicles made by other automakers, the company said.

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